Lessons Learned: Student Brings Integration & Access to Marketing Classroom

Social media and technology like Twitter, smartphones and Skype can bring new experiences in some of the most seemingly unlikely places, like the university classroom.

My IMC classmate and friend Eddie Perry recently had one of those life-changing social media moments that involved our New Media class, in which we read the book “Socialnomics: How Social Media Transforms the Way We Live and Do Business” by Erik Qualman. Continue reading “Lessons Learned: Student Brings Integration & Access to Marketing Classroom”

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